About us @ socialfashion

Hello and welcome to Social Fashion, 
Having been in forefront of fashion and retail all my life I felt there was a niche market that was being slightly neglected and that was a unique ready-made - to the minute - special occasion range, something suitable for all women who love to dress & style some demographics that influenced me were say 'modern mother of the bride/groom', who are predominately in their late 30's 40's or 50's, at this radiant age these days when our precious ones are getting married however; we are still fresh, fit and stylish... our shape has changed somewhat but our ethos and zest for life & fashion hasn't changed. Being in my fabulous 40's myself and looking for that ultimate frock, ready to impress, with no-where to be found, I was inspired to create my first range and so it grew from there.
So in 2005 we opened our first boutique on King William Road Hyde Park Adelaide called Tuscany Hyde Park; stocking some amazing labels exclusive to Tuscany Hyde Park both national and international labels specializing in exclusive suiting from New Zealand and special occasion from Australia & NZ smaller more intimate designers.
In 2006 we started to develop our first range; a micro range; it was a big hit selling out in a matter of weeks, with demand high and good 'word of mouth' I took myself off overseas to look for the ultimate silks and beading for our new range; while searching Adelaide / Australia for pattern makers and manufacturing factories. The styling was and still is a big hit dressing women all over the country and my styling quietly gaining recognition for being just that little bit unique and user friendly.
Today we re-launch our NEW website, we closed the flagship store a few years ago due to extremely high rents... simply my ethos has always been to maintain a high quality yet affordable range... and unfortunately excessively high rents precluded my plan to deliver such a range long-term, so things had to evolve, we opted to move towards an on-line e-store instead, all while still delivering our great service and ongoing quality for our faithful customers; and so to ensure our continued 'one on one service' we are also available for private showings at a venue that suits yourself and fashion parades.
Tuscany Hyde Park& Social Fashions' styling are designed to enhance the elegance, glamour and femininity of all women; embracing both shape & size inclusive of 8 to 16. 
Our range is a modern ready-to-wear fashion range that never dates. Our quantities are limited & unique. Our materials are mainly soft flowing silks (mostly hand wash) that are full of life & colour, some with a burnt in silk finish adding to texture and point of difference, some with beading & all in the highest of quality materials and are extremely good travelers for those special occasions interstate or overseas.
The Social Fashion website caters for life's special occasions inclusive of modern mother of the bride/ groom, brides maids, the occasional bridal dress, the ever important school formals, cocktail wear, black tie event wear not to mention the ever popular racing carnival celebrations.
To compliment your individual look and style, be impressed by our head wear predominately our 'fabulous style fascinators', which are handmade and can be designed to compliment the individual look and feel of your outfit. (Simply contact us to discuss your needs) You will also find a brilliant range of accessories inclusive of; Rhinestones, Swarovski crystal jewelry, handmade leather accessories, handbags, purses, scarves & faux fur boleros.

 Social Fashion believes;

If you look good, you'll feel good in socialfashion styling
ITS TIME to be FABULOUS